Real Estate Asset Link (R.E.A.L.), is structured as a service bureau to provide a series of integrated services which support a seamless infrastructure for maintaining control of rental property as well as the rental process by providing crucial services to landlords, while supporting tenants' needs. This platform has an internet based marketing strategy. The economic model is the first of its kind to emerge within the maturing e-commerce community. Our program provides landlords with quality tenants and guaranteed rent payments, while ensuring tenant rights, and supporting standards with well kept reliable housing.
Both the owner and the tenant are faced with problems in the rental process. R.E.A.L. offers the resource of products and services that solve the major problems in renting properties, whether it is an individual with a single property or an owner/manager of larger complexes.
All rental properties go through cycles. The landlord’s goal for the rental property is to always maximize profit potential. R.E.A.L. strives to accomplish this goal for the owner. We have broken down every step of the rental process and fine tuned the process by providing products and services as follows:
Web Based Marketing, soliciting a renter.
Online Rental Applications.
Tenant screening and pre-qualifying-pre-approved tenant status.
Rental documents.
Rental payment servicing.
Legal notices, eviction services.
Accounting and financial tracking, with database interfacing.
Online Banking.
Document Archive with 24/7 Access: Leases, Tenant Data, Appraisals, Third Party Reports, Title Reports etc.
Investment Analytics, Clipping Service to identify and underwrite properties and notify you properties in your area.
Provides access to organized record keeping and documents.
Features & Benefits
Tenant Screening is very important. We use underwriting screening criteria which has proven to lower tenant turnover and reduce other common tenant problems. The screening “Decisioning” process was developed on an underwriting model of risk management, defining attributes of the potential renter as to their ability to pay rent at a defined level and predicitability that they will pay rent on time. The power of our system is that it will work in both up and down markets.
R.E.A.L. will prescreen prospective tenants who come into the system. If they pass the screening process, the tenant will be given a “Pre-qualified Tenant Card” for a price range of housing. This card certifies and guarantees that the tenant has met certain standards, that they are dependable and responsible, and that their income and references have been verified. This card empowers the tenant when shopping for a rental property home. For the landlord, this card is like a gold level credit card, because when the tenant passes our screening criteria, we then guarantee the prompt payment of rent to all landlords who are enrolled in our system.